To become leaders within the Indian dairy farm trade, whereas retentive our Indian traditions and family values. Be the primary alternative for shoppers. Give our customers price for cash. this can be through improvement in technologies employed in our dairy farm, therefore enhancing the standard of our stuff, our internal processes, and also the ability of our individuals. Productivity sweetening of animals through genetic development programs whereby the farmers too are benefited. Provide our customers with the cleanest and healthiest milk, that the main focus on nutrition starts from the animals themselves, therefore resulting in additional biological process milk and milk merchandise. From farming to drug company … Broaden the natural practical applications of milk and milk merchandise, by targeting medicative, organoleptic, alternative pharmaceutical and medical aid practical values. Make flow of information from the plant floor to the board space, seamless facilitating educated and immediate higher cognitive process. Preserve and showcase our agricultural heritage, and defend native economic interests i.e. development and education of our rural communities.